Before you know it, Mother’s Day will be here again.  It’s impossible to quantify all the ways our mothers guide and shape our lives.

As I tell the Executive in Sweatpants story, I’m finding that the message seems to be resonating particularly well with stay-at-home moms.  In fact, in 2013, I’ve personally hired several stay-at-home moms (with great results I might add).  In addition, I’ve been seeing more and more oDesk profiles that say things like: “Stay-at-Home Mom, Telemarketer, Entrepreneur” and “Blogger, Social Media Expert, Mom” or “Part-Time Administrative Assistant – Full-Time Mom”.

So, why do moms make such great virtual workers?  Perhaps it has to do with a mother’s attention to detail.  Or perhaps it is a loyalty thing.  Maybe it has to do with the flexibility of an online worker’s schedule.  Many stay-at-home mothers have bachelor’s and even master’s degrees.  Considering there are nearly 5 million stay-at-home moms in the US, this segment of the population is highly skilled and often under-utilized by the professional labor force.  I’m proud to be doing my part to help stay-at-home moms tap into the virtual workforce.

My Tribute to the Work-at-Home Mom

If you know a stay-at-home mom who might be interested in working from home, feel free to share this video with her.  It’s my tribute to the growing number of work-from-home moms.

Executive in Sweatpants is the book from marketer and author Matt Keener.  The book is a how-to guide for launching and growing a successful work-from-home consulting business.  Sign up to receive future blog postings and news sent directly to your email inbox.  Learn more about buying the book (now available in paperback!).


Matt Keener is the original "Executive in Sweatpants," having built a successful online consulting business (from home). His best-selling book offers tips for capitalizing on outsourcing and freelancing. Matt holds an MBA and has been featured by many recognizable brands, including Upwork (formerly oDesk), Elance, Insightly, the Dave Ramsey Show, and

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