How to Find Freelance Marketing Jobs Online
Looking to start your freelance marketing career? Here's the good news: the Upwork marketplace offers…
A reader of this blog posed the following scenario to me:
“I started browsing the project listings (on oDesk) and I noticed that there are many projects that have almost no description (on programming tasks), but still people are bidding on them. Now it seems a little bit ludicrous to me to bid on a programming project when you don’t even know what the client needs. Do you have insights for how to handle projects with very imprecise descriptions? Like only one sentence. Just ignore them?”
Continue reading for an elongated version of my response.
Most job postings include plenty of details about what the work entails, how much time the freelancer will need to be available, and which skills are necessary for the position. As pointed out above, some project listings have very little detail and still receive bids, even though applicants can’t possibly know what the client is searching for.
Experienced freelancers know to ignore these types of opportunities, especially when prospecting. Generally speaking, if the employer hasn’t taken the time to write a detailed job description, it’s usually not worth bidding on the job. In my experience a detailed job description includes the following:
It’s important to note that sometimes employers purposely keep the details to a minimum and offer additional information in their invitation email. I’ve seen clients purposely do this in an effort to actually reduce the number of non-invite applicants. So be aware that there are exceptions to the rules.
oDesk has a number of filtering options for comparing job opportunities. These options include position category (and related subcategories), job type, experience level, client history, budget, project length, and number of hours per week. To apply these filters, simply search for a position on oDesk and check the boxes next to the desired fields.
Filtering by client history, the experience level being sought, and budget can help freelancers quickly filter out positions that are not good fits.
If you’d like to learn more about searching for positions on oDesk, click here for more resources.